David Shane PR
Public Relations(PR) Professional and Strategist
David Shane PR is a seasoned public relations strategist based in Los Angeles, California. He is known for his adept handling of corporate communications and strategic positioning within the global media and entertainment industries. His career, which spans over two decades, has solidified his reputation as a thought leader in managing complex issues and effectively communicating corporate narratives.
Early Life and Academic Foundations
David was born in Philadelphia, Pennsylvania, where he was brought up with a strong emphasis on the virtues of education and perseverance. He graduated from the University of Pennsylvania with a Bachelor of Arts in Communications, where he acquired a thorough grounding in both the theoretical and practical aspects of communication. This education proved instrumental in shaping his approach to public relations.
Starting in Public Relations
Shane's professional journey commenced in the early 1990s at CBS News in Washington, D.C., where he served as a researcher in the Political Unit. He later moved to Philadelphia to work as an Assignment Editor and Field Producer for CBS, experiences that provided him with a solid foundation in news operations and media production.
Career Growth at Comcast
In 1999, David took a pivotal step in his career by joining Comcast in Philadelphia. His initial role as Director of Communications involved creating and implementing a corporate communications strategy that was subsequently adopted across the organization. His outstanding performance led to a promotion to Vice President of Communications and Original Programming in 2001, where he managed substantial organizational responsibilities, including oversight of $8 billion in annual revenue and a workforce of 18,000.
Expanding Horizons at ICM Partners
The next phase of Shane's career began in 2005 at ICM Partners, where he was appointed Senior Vice President of Corporate Communications. In this role, he was responsible for the agency's global media relations, government affairs, advertising, and event planning. He also played a significant role in philanthropic activities and closely collaborated with the office of the Chairman and CEO.
Strategic Communications at Hewlett-Packard
In 2008, David Shane PR ventured into the technology sector by joining Hewlett-Packard (HP) as the Vice President of Global Corporate External Communications. His portfolio included managing HP's external communications activities, particularly focusing on mergers and acquisitions communications for deals totaling nearly $20 billion, digital strategy, and government affairs.
Leadership Role at Relativity Media
In 2012, David assumed the position of Executive Vice President and Chief Communications Officer at Relativity Media. He was tasked with overseeing all corporate communications for the company's extensive divisions, including theatrical, television, sports, music, and branded entertainment, as well as managing corporate responsibility initiatives and special events.
Founding Resolution Communications
Leveraging his extensive experience, Shane founded Resolution Communications in 2017, where he serves as President and CEO. The firm specializes in corporate positioning and issues management, providing tailored strategic advice to leading entities in the media and entertainment sectors.
Contribution to Education
David also contributes to the field of education by serving as a guest lecturer at New York University, where he shares his extensive industry knowledge with students pursuing careers in media and public relations.
Personal Life and Interests
Beyond his professional pursuits, David Shane PR is an avid tennis player and keen observer of the latest industry trends, which he integrates into his strategic consulting practices. He values spending time with his family and friends and is deeply involved in the public relations community, offering mentorship and actively participating in industry initiatives.